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Thursday, Mar. 29, 2012 at 12:55 pm

Use Google Adwords Quality Score To Your Advantage

By Ryan Moxness
March 29th, 2012

Adwords can be a money maker if used properly or, if attempted in vain, can leave you questioning your every move. Many of us have leaped into Adwords Campaigns knowing less than the basics and not understanding the simple strategies that lead to successful Adwords Campaigns.

At FutureNow we work on increasing ROI of your business primarily through the performance of your website.  PPC campaigns work in tandem as an important traffic source for many of our clients.  So, while we do not work exclusively on PPC campaigns, we have a special relationship with looking at PPC campaigns in terms of conversion rate. At the end of the day we understand that the recipe to improving your performance is understanding the consumers needs and wants, no matter what traffic source they are coming from.

Everyday we are faced with a new challenge when it comes to Adwords and there is always room for improvement in every client’s account. Increasing your conversion rate is always the main goal and I am going to point out the most essential step that will have you on your way to improving those conversions through Adwords!

Quality Score is the number 1 most important part in determining how your Campaigns perform.  If your quality score is good, you will spend less money per conversion.  Quality score will be high if the scent between your keyword, ad and landing page is maintained.

What is quality score? According to Google: “Quality Score for Google and the search network is a dynamic metric assigned to each of your keywords. It’s calculated using a variety of factors and measures how relevant your keyword is to your ad group and to a user’s search query. The higher a keyword’s Quality Score, the lower its cost-per-clicks (CPCs) and the better its ad position”.

We are going to take this opportunity to walk you through the 3 main factors that will help you to improve your quality score which will help you to improve your conversion rates from Adwords.

1. Grouping Your Keywords to Improve Quality Score

AdGroups should always include keywords that share the same meaning as this will be reflected in the keyword quality score. If perhaps one keyword does not fit in that specific AdGroup create another one and build off of that. Keywords that do not belong will perform poorly.

Ex: If you’re doing a campaign about Cancun Resorts than keywords that would be appropriate are:

“Resorts in Cancun”, “Cancun Resorts”, “Best Cancun Resort”,

Where as keywords that would have a negative impact on your quality score in this AdGroup are:

“Swimming with Dolphins Cancun”, “Villa Cancun”, “Restaurants in Cancun”

2. Creating Relevant Ad Copies

The copy in the ad is what engages your visitor. Each AdGroup should have 2 different ads that are targeted and written specifically for that one AdGroup. By doing this you will help the overall quality score of all the keywords in the group. Your ads should match all the keywords in the group. If one of your keywords doesn’t match the specific ad, create a new AdGroup for that specific keyword.

4 Tips on Writing a Perfect Ad:

  1. Include keywords in your ad.
  2. Be as specific as you can.
  3. Use benefits to engage the potential visitor.
  4. Use the URL as part of the ad.

3. Landing Page Relevancy

Your AdWords landing page is your chance to convince the customer to convert – to buy your product, fill out a form or download a resource. You need quality landing pages to optimize conversion rates because highly relevant pages will also lower your conversion costs.

The most important quality of an optimized landing page is relevance. Just as your ad copy should be relevant to your keyword, your landing page should be relevant to your Google Ad. Creating specific landing pages that speak directly to the user’s search query will have a positive impact on your Keyword/Account Quality Score, and increase your conversions.

Use some of these tips to improve your quality score to increase your return on investment. At FutureNow one of the many things we do is assess the performance of our client’s Adwords campaigns, looking for ways to improve them. Quality Score is one of the first things we look at during our analysis. Contact us if you want to improve the performance of your Adwords Account.

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Comments (149)

  1. I am a long time user of Adwords and can honestly say that it’s increased both traffic and conversions and I’ve been able to make a lot more than I spend on campaigns.

  2. I recently had an awful experience dealing with the sales dept for Adwords and was wondering if anyone else has dealt with this? I’m fairly new to all of this SEO and website marketing stuff, and I was looking to bring some traffic to a site I had just created. I had a $100 promo coupon to start a campaign with Adwords and was told that their sales dept would help me set up a campaign since I was a new customer. But after telling the sales reps there that I wasn’t looking to put any of my own money in until I saw how my promo money went, they told me everything from you can’t do that, to your site doesn’t qualify. So I emailed Adwords support and they told me I could and my site did qualify, so I tried creating my own campaign. I wish I had read this post first as my campaign didn’t go so well but I really didn’t know what I was doing. Just a thought for anyone looking to get started with Adwords, you may want to seek outside help if you are looking to invest money in their advertising and have never done it before…

  3. Do you know if there is a tool that can analyze your ads and give you a quality score before you submit your ad?

  4. Just wondering how the organic ranking should affect strategy, in the sense that the visitor may tend to click on an ad for a company that ranks 1 or 2 in the serp and the adwords ad is visible at the same time. As opposed to a company that has low rankning on a certain keyword, and only relies on advertising.

  5. “Do you know if there is a tool that can analyze your ads and give you a quality score before you submit your ad”?

    Gabriel, unfortunately there is no such tool. Quality Score works off the history of your keywords in your specific account as well as the history of your account itself. You’ll have to give it a week or so to see how well they are actually performing.

  6. IMHO, Google AdWords represent(s) the best way to spend your online marketing $.

    Keep in mind it’s not just about CTR … it’s also about exposure … impressions = exposure … your AdWords appear in bazillions of Google search results … what’s that kind of exposure and online presence worth to you, click-through or no click-through?

    And focus on writing ‘smart’ AdWords … with all that exposure, your AdWords should deliver a positive, appealing message … regardless of CTR.

  7. I have been using google analytics for about the past 4-5 years, for several different businesses, and my opinion on it is that it really depends on what type of business you have, as far as getting the kind of result you are looking for. Service businesses or companies that have a quick sale seem to benefit greatly from adwords. When it comes to construction jobs, and big projects where large amounts of money are being spent it is a bit harder to get conversions, but at the same time the profit that you make is much greater.

  8. Scott i too have had some serious grief from adwords. Note to others – be warned when setting up ad campaigns for clients/others that if they change something on thier site without your knowledge, you can be permently banned from adwords as happened to me.

  9. Wasn’t sure about the Quality score and how it effects ad performance. Thanks for the informative article.

  10. Do you know how sophisticated Google’s assessment of landing page relevance is? Is it just based on keywords, or does it take into account other factors such as social ranking factors and that sort of thing? I know Google is trying to get more sophisticated all the time, but was wondering how far along they’ve gotten.

  11. @Blombud – my opinion is that if a person sees you in the serps twice (organic and paid) that its a good thing. They’ll probably view you as more trustworthy and be likely to click through to your site.

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  13. I used to use Google Adwords but stopped for personal reasons. But after reading your article, I feel tempted to join back!

  14. I have been using these tools for some time now but i haven’t really noticed any real difference in my traffic i think maybe i am not using the data too well.

  15. My advice is to put only one keyword per ad, so that you don’t lose your message trying to cram in keywords. Submit the ad, look for the QS and if it’s not OK, pause the ad for a while till you get a better idea of how to do it. Most important in my experience is the landing page…

  16. I used to Google adword before. But after reading this article I think now again I should try Google adword for promote my blog.

  17. I’ve been working at home for quite a while now and I feel the things that you mentioned here in your post. The tips that you mentioned are quite remarkable and very applicable. I will do the things you mention here since they are quite useful.

  18. I am also a user of Adwords and in my opinion it is a very useful tool, if(!) you know how to handle it. So thank you for your helpful guide.

  19. Valuable article Ryan. I am yet to set up an Adwords campaign as I just haven’t found a post that gives me a clear picture on how to go about it, and I was worried I’s end up like Scott. Your article provides a good insight, and is sure to help me get started.

  20. Ive used google adwords before but it didnt really work out for me,lost a small fortune,maybe i should give it another go,2nd time lucky

  21. but how we can earn money from blog ?? from PPC or else I am not able to understand still please any one explain…

  22. Back-linking works better.

  23. AdWords can be very powerfull to get relevant traffic and attention quickly but done wrong it can be very expensive as well. By trying and keep measuring and testing it will be worthwhile in the end. And it’s not like money will go down the drain because I agree with Joel the exposure is also quite important for branding. Thanks for the insights Ryan.

  24. AdWords from Google is an important traffic source.. You need to analyze your site before using AdWords. Google keeps improving and making Adwords easier to use. There are lots of sites that will give you some very good information about the competitor keywords or most popular keywords.

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  26. I am using adwords for last 2 months but still not getting that much of hits!!!

  27. It can be frustrating that google doesn’t specifically state what factors into the Quality Score, but if you keep working through trial and error you can get some great results with adwords

  28. We are planning all of our marketing initiatives based on Adwords tool and meansuring a great impact on our business!

  29. Yes I agree. As google adwords shows us the CPC of a particular keyword then we can do this and earn a good money.

  30. I think the adwords is not good solution, classic link building is better ;)

  31. the average eye scan time for adwords is 1.5 seconds your message must come across within that time long tail keywords are good for this

  32. yes Google adwords Quality Score is important for advertise :)

  33. I used google adwords, but before i finaly started making money, i lost a lot. Be careful with it.

  34. I think that Adwords it’s a good deal for companies not for small online business.
    I used Adwords for two month and doesn’t gave me very much visitors.

  35. I’ve used adwords for about a year now and I have noticed that I am getting calls based on the traffic through adwords. I’m a very niche market product but for the keywords I’ve used I have got response.

  36. I used adwords for a few different campaigns to promote my chiropractic office. I saw a pretty consistent 2-3 hits per day. I probably would have seen more if I allowed Google to run up my credit card. My phone did not ring much and no one said they came in from the adword. In the back of my mind, I kept wondering if it was a competitor clicking on my ad and running up the tab.

    I know a chiropractor in Salt Lake City who does really well with his adword campaigns. He was paying about 4x as much as I was per click. That price would keep out of the game. But in St George Utah the chiropractic adwords are reasonably priced.

  37. A great article about adwords. Most users do not realize how an adwards campaign should be set up. You give a clear explanation of the quality score definition while refering to the landing pages’ importance in a good campain. I also think that ROI is the first think to evaluate before a start up in google adwords, having in mind that not all bussinesses can be promoted in such a manner

  38. Really Google adwords is a very useful tool. It is needed to get more visitors easily.

  39. Was planning to start a new adwords campaign for my new website@ This post helped me a lot!

  40. Really helping even for noobies in adwords! It made a lot of things clear for me. Thanks

  41. sometimes Google AdWords is NOT the best way for his prospect to reach a new customer! Sometimes it’s a lousy way to reach your target customer. Let me give you an examples:

    Last year I had a client who manufactures AC Adapters – you know, those big black plugs that provide power for your CD player or charge your cel phone. We tried mightily to make Google AdWords work, and couldn’t. Why? Because this company sells custom lots of 500 units or more to manufacturers, but all the traffic for “AC Adapters” and related keywords is everyday consumers looking to buy one unit at a time. Our Google campaign was a total failure, despite our best efforts to dis-qualify the customer. The ads would say “minimum lots of 500,” but Joe Consumer would click on the ad anyway, then leave. A manufacturing directory is a much better way to reach other manufacturers than Google in that situation.

  42. Google Adwords increase the traffic but its not a permanent solution to for big traffic to site because it cost per click.

  43. If you mean Adwords as in Pay Pay Click adverts in the Top banner of Google page 1 then the advantage is instant traffic for your most prized search terms, can be pricey though so make sure you pick keywords and construct your advert towards the buying customer not just the general surfer.

  44. It is very helpful to us because it can help us in making graphs. This kind of application it is very important to the business.

  45. It’s good Google provided a little more details on the Quality Score, but even thou QS will remain a big mistery for all of us. Some reverse engineering can be done anyway :) . My conclusion is that a highly optimized page in terms of SEO, will have a great quality score. One of my colleagues wrote some articles about Google’s QS.

  46. Adwords is difficult for me to read.I still use common sense and have many PR1 positions for CERTAIN KEYWORDS
    I do not aim for high pr with competative keywords
    Thanks good post

  47. I have been using google analytics for about the past 4-5 years, for several different businesses, and my opinion on it is that it really depends on what type of business

  48. Google AdWords work very well to get traffic to our website.

  49. Wasn’t sure about the Quality score and how it effects ad performance. Thanks for the informative article.

  50. adword and adsence are the best way to earn from google. i have many sites through which i m earning and getting cheques after every 7 days.. if any body interested he or she can contact me

  51. google adword gives us instant traffic not organic traffic helps lot this post thanks.

  52. Hi,I come up with small question about adwords does adwords keep our site indexed after cancelling adwords account?

  53. The time running and webmasters get a great advantaged using the tools the bring google,we lucky
    living a time of tech and science and marketing to reach as much as possible of visitor or clients.

  54. Hello Ryan… Great article.. a lot of helpful tips and tricks .. thank you.. best regards, Henrik

  55. Google Adwords is quite a very powerfull tool from Google, only if you know very well, adwords is a key of traffic to your site if you manage and focus well.i only used adwords for like years so…. anyways Thanks for sharing.

  56. Google adwords is costly but its worth.

  57. ORGANIC SEO IS THE BEST….I THINK

  58. I have been using Google Adwords tool for quite some time now, and my website is gaining traffic. Which is a good sign for my website!

  59. Our google campaign as three sub campaigns in it all related to coffee machines but quite different. Do their quality scores affect each other?

  60. Ryan, thanks for the helpful article. We’ve had success with Adwords as part of an overall SEO plan for short term results, but prefer organic search strategies for long term. Depends on client needs..

  61. Google Adwords is a great tool in advertising your website, but rather expensive.

  62. Actually, i’ve never been into this adwords thing. But i always wanted to give it a try but i had to know more about it before trying myself. Well i guess this article has helped me build up my knowledge about the google adwords. As the other commentor anupom just said, organic seo is the best. Eventhough i havnt been into seo much, i really know how good it is!

  63. Adwords will improve any campaign when the website is properly designed and focused on ROI. With the emergence of Google+ and their new privacy settings, it is easier to place an add and touch the prospects we are looking for

  64. I think organic SEO is best over time.

  65. Some good tips here. I have always relied on natural seo but after reading this I might now give Adwords a go.

  66. I spent lots of time trying to improve my Quality score but my score was always 1 no matter what I did. I followed all Google’s guidelines and my ads where well written but stilI got a low quality score. Google support was no help, all they could offer was to try more keywords.

  67. I have to agree with Joel … In my opinion Google Adwords actually has a real place in marketing to promote products and services on Google search engine, because rest of the SEO methods are also effective and comparatively cost effective too, but when it comes to the impression and exposure all those methods takes a huge amount of time to show results.

    Paul Lopez

  68. All the time I use Google Adwords tool. It works better than any other tool. I have a bit experience in Samurai but it’s very expensive for a student.

  69. PPc is great for those who love to track everything and then adjust. Better know what your doing or you will lose your shirt. I prefer SEo. Yes it takes forever to rank sometimes,however wants it ranks well, it’s almost set and forget. Pick your poison and become and expert in one form of markeing or the other. Just do not try a little of this and a little of that. This just gets no, or bad results

  70. Great tips – Thank you! Google Adwords is such a powerful tool, but knowing how to better use it makes it even more powerful and beneficial. Thanks for the help!

  71. Back-linking works better.

  72. I use Google Adwords to improve my website ranking. Google Adwords are a great tool for companies, organizations and people. It helps the world will find you faster and earlier addition, there is a very good solution for increasing your rankings, it is SEO, you can free submit websites to search engines. Many people know this, are you? I believe you will succeed. Thank Google!

  73. This is definitely a valuable article. Been using Google Adwords for quite sometime and I am happy with the results.

  74. If anyone wants to increase his website’s traffic and conversions then google adword is one of the best source and no-doubt that it is helping a lot in this scenario.

  75. CTR is the most important for increase your quality score.

    The thing I look is velocity of landing page.

  76. Google ad words is such a great topic and i read the whole topic twice and i found many informative points regarding Google Ad words.I also get the idea how Google Ad words exactly works So thanks for that.

  77. I have been using google analytics for the past 2-3 years, for several site, and my opinion on it is that it really depends on what type of work you have, as far as getting the kind of result you are looking for.

    Service businesses or companies that have a quick sale seem to benefit greatly from adwords. and it’s nice post about adword

  78. Yees.. I recently used google adword tools for research the best keyword. Its free but amazing result.
    Nice info :thumbup

  79. That’s true, I’m also using goggle adwords for 3 years now, and I’m happy with it.

  80. I have not been so lucky with Google Adwords – better to spend your time and money on the organic part of google… just my two cents.

  81. Yes Google adwords increase our site traffic But organic searches increases our Business.

  82. Google Adwords is a great tool in advertising your website. If we know how to use it we can use it for every thing.

  83. Google Adwords is one of the best way to increase your business good think google also provide free trail to new adwords customers

  84. ’m fairly new to all of this SEO and website marketing stuff, and I was looking to bring some traffic to a site I had just created. I had a $100 promo coupon to start a campaign with Adwords and was told that their sales dept would help me set up a campaign since I was a new customer. But after telling the sales reps there that I wasn’t looking to put any of my own money in until I saw how my promo money went, they told me everything from you can’t do that, to your site doesn’t qualify.

  85. “Adwords can be a money maker if used properly or, if attempted in vain, can leave you questioning your every move . Many of us have leaped into Adwords Campaigns knowing less than the basics and not understanding the simple strategies that lead to successful Adwords Campaigns.”

    I WAS ALSO A CULPRIT OF THIS AND THAT IS WHY I STOPPED USING ADWORDS. I’M SCARED TO INVEST IN IT AGAIN. THANKS FOR THIS ARTICLE. I WILL GIVE IT A TRY AGAIN!

  86. Nice share.. I’ll do for my sites, but google already deindex my site T.T

  87. Gaprail: yes there is commercial tools that it can check your google ad position. I personaly have a copy for that google spot checking tool. I think there are a couple of tools not only that one. You can do searching for google spot checking tools and read the review of them and choose one to buy

  88. Thanks. Nice information for beginner like me.

  89. At first I merely put in a short-tail keyword which gave me, a lot of impressions and a semi-good CTR. What I didn’t do was specify it any good.

    I.e. making an ad for “game” costed me fortune for people just leaving after 5 seconds.

    But instead I did “game demon slayer guide” which gave fewer impressions but a much higher CTR and people left after 5-6 minutes.

  90. Great tips, I also use Adwords for my blog :)

  91. Great article. I’m an adwords fan.

  92. We have used adwords to increase our local business. Although in the initial stage there was a bit of a learning curve. We were given a free adwords gift card that allowed us to try it out risk free and it paid for itself within the first two weeks.

  93. Ive been considering using adwords for my site for a while now. Just worried the income wont justify the cost.

  94. I never use Adword because no have more money. In the future if i have budget, this article maybe can help me as a reference.

    Thanks Ryan.

  95. True. A good adword quality score can not only reduce costs but gives you best ROI

  96. Thanks for writing such an informative article on Google Adwords. This tool now looks very much promising as PPC or SEO Techniques for E-Commerce.

  97. I agree completely with the starting with Adwords without having a clue. When I first start using adwords, I thought keywords meant individual words, not phrases. This left me confused. It still amazes me now how I learn something new every week abut how keywords.

  98. Google Adwords helps me so much in searching for keywords for a specific niches.

  99. Will use some of this tips since my adwords campaing as I see it now is lacking.

  100. Nice article…Organic SEO is best over time..Thank you for sharing..

  101. I used to use Google Adwords but stopped for personal reasons. But after reading your article, I feel tempted to join back!

  102. We are using google Adwords Quality Score always and it is really helping us a lot.

  103. I believe in this formula now. I started an online hearing aid company, and the conversion rate is way too low to do significant adword testing. Click throughs were strong and the site content is good, but it takes a lot of money to test adword strategies.

  104. I am Using Google Adwords Since 2009. It is Best Tool For Keyword Research and can honestly say that it’s increased both conversions and traffic

  105. nice tips man, ad words really help to improve the blog ranking

  106. keywords, ad description should be highlyl relevent to the landing page in order to have a high quality score, and modifications on client’s landing page is necessary

  107. Very helpful information. Thank you for sharing. This will be definitely be on my To Do List

  108. Google Adwords really increase traffic but its not for long time traffic. However, the article contain good information, Thanks for this

  109. yes, Google Adwords facilitates immediate visibility and complete accountability to optimize the business results of the campaign.

  110. I am a long time user of Adwords and can honestly say that it’s increased both traffic and conversions. I’ve been able to make a lot more money with adwords.

  111. Thank you for sharing this. I have been looking for a new way to utilize AdWords to make money and you didn’t fail my expectations. It was a great help really!

  112. I highly recommend Google Adwords, gained a lot of traffic and revenue. Great article!

  113. I have yet to make money using adwords but thanks for sharing, it’ll be a good start!

  114. The thing that has been annoying me constantly about adwords is the constant pain of trying to get my ads to display properly. The customer service could be a lot better.

  115. Even grouping the keywords is not helping everytime. Im still getting low quality score no matter how quality is my landing page. Unless you want to target 1 keyword :)

  116. Yes, I’m also using Google adwords and a great source to make revenue. Few days before there is no traffic to my website but when I set the goals for some keywords, then it shows good results and it add the traffic value to my website. :)

  117. I have been using adwards tools for a long time. It is really a great tool to use I’ve seen a lift in traffic to my site.

  118. “Adwords can be a money maker”? i just pay it till now

  119. @ Ryan Moxness, this is really nice information. I was looking for something similar like this. Thanks for this useful information.

  120. Thank you for this great post. I have wasted $150 twice on Adwords. The balance just got drained in a single night without seeing the effect on my site’s traffic. I’ve learnt some new things now.

  121. Google adwords drives much traffic to any blog as well as You can optimize your blog for high paying keywords for Google AdSense.

  122. Thank you for sharing this. Google Adwords is one of the best way to increase your business.
    It’s increased both traffic and conversions and I’ve been able to make a lot more than I spend on campaigns.
    This is a very useful tool.

  123. is there any other way that I can use to bring traffic to my blog?

  124. i should learn to use google adwords. Actually i do spend about 200 dollar last week in google adwords, but i just get one sale on it.. :(

  125. I tried advertising by Google AdWords. The problem is that because of my low budget the CTR is low to (some keywords have 0%). So my Quality Multiplier is bad and the costs high…

  126. Yes, I’m also using Google adwords and a great source to make revenue. Few days before there is no traffic to my website but when I set the goals for some keywords, then it shows good results and it add the traffic value to my website.

  127. Sometimes I think the only people clicking on my ads are my competitors

  128. I recently discover that Adscore can improve or reduce my keyword price. So i need to make small ad group for every product…

  129. I still think people want to see an organic result, not a paid listing. The only good thing about google adwords is the keyword tool that comes with it so you can use to refine your web copy

  130. Hey Ryan,

    Great article, I’ve never used Adwords before but when I signed up for my hosting account I received a $100 Adwords credit, not sure how I was going to use it.

    Thanks for the article, it helped. :)

  131. Thanks for sharing this very important information. I think it will help anybody to do great SEO.

  132. any other ways to bring a nice amount of traffic to my website?
    thanks for this helpful article..

  133. All good information when preparing to optimize your site!!
    Thank you

  134. Was not sure about the Quality ranking and how it results ad efficiency. Thanks for the useful article.

  135. Great post.
    Adwords too hard for me as a newbie but I will try it someday.
    yosh

  136. Interesting article. I have used adwords for a couple of other sites. On one it was succesful and drove some buiness my way but on the other it was a waste of time so I think it depends on the type of site as to how succesful is for you.

  137. One thing for sure is that CTR is the most important factor in your quality score. Make a better ad! Good article.

  138. This is a good read. Quality score is or can get confusing at times, especially regarding how it was exactly determined by Google. Keywords do play a factor. Sometimes it’s better to break up your Campaigns or Adgroups for better control. Be interested to read some others’ strategies about AdWords.

  139. I have been using google analytics for about the past 1-2 years, for several different businesses, and my opinion on it is that it really depends on what type of business and what kind off site do you work.

  140. I have been using these tools for some time now but i haven’t really noticed any real difference in my traffic i think maybe i am not using the data too well.

  141. I always use the Google adword tool. its awesome. some people would say samurai is better than Google Adword but I don’t believe it.

  142. Good information about Google adwords….)

  143. I guess Google Adwords to be the best but any other services in Yahoo which functions the same? What is Yahoo Small business? It is like Adsense or Adwords?

  144. I have been using these tools for some time now but i haven’t really noticed any real difference in my traffic i think maybe i am not using the data too well.

  145. I didn’t know about grouping your keywords to improve your quality score. Thanks for the tips.

  146. Thanks For Sharing this wonderful post. I still haven’t noticed any difference in my traffic even though I’ve been using these tools for some time.

  147. “4 Tips on Writing a Perfect Ad:

    Use the URL as part of the ad.”

    Really useful to increase awareness.

  148. Hey, this is really a good post. Google adwords really increase traffic but it is a costly process and it doesn’t supply traffic long time as i know. Anyway, thanks for sharing this nice post.

  149. This has renewed my interest in adwords after a shaky start. Thanks!

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Ryan is a GA certified analyst at Future Now with special training in SEO and CPC campaigns.

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