Questions? (877) 643-7244

Community

FutureNow Post
Monday, Feb. 4, 2013 at 11:10 am

Getting Started With Social Media: Twitter Tips for Success

February 4th, 2013

The secret to executing a successful campaign on Twitter is to be creative.  The creativity of Twitter campaigns is starting to downplay that of Superbowl commercials.  Use the concepts that the best advertising companies in the industry use to make your Twitter campaigns worth your effort.

Prepare Your Audience for Twitter Success

With so many great idea for Twitter campaigns these days, it is essential to know how to execute your own creative idea successfully.  Before you launch your…

...continue to read "Getting Started With Social Media: Twitter Tips for Success"

FutureNow Post
Monday, Jan. 7, 2013 at 2:39 pm

Getting Started with Social Media: Implementation Guide for Facebook

January 7th, 2013
Basic Rules for Your Facebook Campaign

There are more ways to make money with your social media campaign every day…but there are also more ways to spend time and money.  Investing time in social media does not have to be a gamble.  Make sure you start out on the right foot with your Facebook campaign by following these 6 simple steps-all of the free, all of them easy.

1.  Make sure the background image on your Facebook page speaks to…

...continue to read "Getting Started with Social Media: Implementation Guide for Facebook"

FutureNow Post
Saturday, Dec. 15, 2012 at 7:52 pm

A Holiday Lesson From My Family: Information Sells

December 15th, 2012
The Importance Of High Quality Content On Your Site

I have been spending more time with my family as of late and I had forgotten the well of ethnographic experience they have to offer as a culture all their own.  One of the things I observed over the recent holidays that I had never noticed before is their love of secrets.  Or, more precisely, their pride of holding information they think few other people have.

It is awesome to see…

...continue to read "A Holiday Lesson From My Family: Information Sells"

FutureNow Post
Friday, Jul. 27, 2012 at 4:27 pm

The Holistic Approach To Backlinking

July 27th, 2012

a begger with a sign, 'will work for backlinks'After our 5 part series about optimizing your site for SEO, we got a high demand for more information about backlinking.  We acknowledge why you want to know more about it- backlinks make your site look more popular to people, and therefore also more popular to search engines.  The reason we did not include it in our series is that backlinking is a form of offsite SEO, which should be your last priority when optimizing your site for visitors,…

...continue to read "The Holistic Approach To Backlinking"

FutureNow Post
Tuesday, Jul. 24, 2012 at 9:50 pm

How to Effectively Communicate Analytics Data

July 24th, 2012
Communicating web analytics data to executives who have little or no experience data digging themselves can be a challenge for any analyst. There are dozens of metrics in your analytics account- page views, time on site, unique visitors, cost per click, bounce rate, conversions-the list is endless.  Reports containing all of these metrics are not only confusing but completely worthless.  Some metrics in your analytics account will speak loudly to your online marketing team…

...continue to read "How to Effectively Communicate Analytics Data"

FutureNow Post
Thursday, Oct. 27, 2011 at 7:30 am

Google+ Creates Sector Specific Marketing Opportunities For Businesses

October 27th, 2011

google Plus LogoHere at FutureNow we are devoted to learning, changing, and adapting to whatever climate your site may be weathering.   This gives us a proactive approach to sharing information, and the passion to help others do the same.  We are always interested in fresh content from other areas of the industry.  Today we are happy to feature a guest writer, Andy Havard from Skeleton Productions, a UK based Internet video production company.  He will…

...continue to read "Google+ Creates Sector Specific Marketing Opportunities For Businesses"

Special Announcement
Wednesday, Jun. 8, 2011

New Internet Launching Today

June 8th, 2011

Wait!  Don’t panic!  If all goes well, you won’t even notice.  Today Is IPV6 Day, Worldwide.  Businesses and organizations are testing a new version of the Internet, Internet Protocol Version 6, or IPV6. (We’re currently using IPV4, in case you didn’t know.)

Why do we need a new Internet?

Apparently, our current version of the Internet is running out of space.  Who knew?  But I guess, if you stop to think about it, it does make…

...continue to read "New Internet Launching Today"

FutureNow Article
Friday, Feb. 19, 2010

Your Website is Unique. Don’t Settle for Best Practices.

February 19th, 2010

free-270x300.jpg (JPEG Image, 270x300 pixels)_1266259080494In a recent comment I received on one of my older blog posts, a reader pointed out that much of the advice I had provided was for people who were just beginning optimization efforts and they (the commenter) wanted something more meaty for themselves to sink their teeth into.  This is not the first time I’ve seen this type of comment on a blog post, and I know that many of the Grok’s readers are DIY-ers who get frustrated…

...continue to read "Your Website is Unique. Don’t Settle for Best Practices."

FutureNow Post
Wednesday, Aug. 27, 2008 at 9:43 pm

Before Consistency in Social Media Marketing

August 27th, 2008

In “The Best Practices In Social Media Marketing Writing Project”, my good friend, Mitch Joel examines the issue of best practices in Social Media Marketing.  His best practice recommendation?  Consistency.

Consistency. Be consistent. In everything that you do. (The article link above will take you to Mitch’s specifics.)

Mitch is collecting best-practice ideas from folks in the industry.  He happened to tag me.

So here’s my take on what companies involved in Social Media Marketing should be considering.

In the recent…

...continue to read "Before Consistency in Social Media Marketing"

FutureNow Post
Monday, Aug. 18, 2008 at 7:58 am

Is Facebook The Right Choice For MySpace Owners?

August 18th, 2008

facebook_myspaceSunday’s New York Times surprised me with ” Fox News Joins a Social Network, but Not Its Parent’s Site

“Fox News Channel wants more friends. But instead of reaching out on the News Corporation’s own social network, MySpace, the cable news channel is choosing to network on the site’s chief rival, Facebook.

Think it has anything to do with MySpace’s existing partnership with MSNBC? Fox says it has more to do with audience.”

This is a sign of the maturity of social media,…

...continue to read "Is Facebook The Right Choice For MySpace Owners?"

Marketing Optimization Blog
FREE Newsletter Sign-Up
send it once every: