Bryan and I had the honor of attending and speaking at this year’s Search Engine Strategies Conference in San Jose. The amount of blogging and tweeting going on during the conference was phenomenal, so we won’t attempt to “cover” what went on.

Instead, we’d like to present our brief “Best Of” List so you can get some quick highlights from our (somewhat biased) perspective:

Here we go…

...continue to read "FutureNow’s “Best Of” List from SES 2009 San Jose"

Public companies issue a lot of press releases. Some of them are issued to announce something to the press or to brag but many others are issued simply to comply with the SEC’s public disclosure provision of Regulation FD. What that means effectively is that if you ask the CEO of a public company about her company she can’t tell you anything that isn’t publicly disclosed. That used to mean either an SEC fling or a press release. Welcome to…

...continue to read "Not Just Another Press Release"

GrokDotCom is now one of only two blogs to be optimized for iPhone (the other being that of our friends at Bazaarvoice).

Thanks to the good folks over at ContentRobot, we’re the first kids on the block to beta the iWPhone WordPress Plugin:

While the iPhone does an amazing job of displaying web pages the way they were designed to be seen, often visitors want quick access to your website’s content. The “iWPhone WordPress Plugin and Theme” displays an optimized version of your…

...continue to read "GrokDotCom Is First To Be Optimized for iPhone"

Relax, you don’t have to read them all right now… We’ve made it easier than that. It shouldn’t take more than a few minutes a day to stay current with blog posts worth reading.

Maybe you haven’t noticed but we’re now monitoring over 2,900 blogs at Today’s Blog Buzz. The feed updates hourly, with the “Best of the Week” & “Best of the Month” available on the right-hand column. A Day in the Life… brings you top stories from influential blogs…

...continue to read "2,900 Blogs You Should Read Now"

We’ve been busy giving GrokDotCom a major upgrade. We’ve consolidated all the information we used to bring you under separate cover. I, along with members of the Future Now team and guest authors, will continue writing the feature articles you’ve come to expect from GrokDotCom. We’ll still push the envelope as we think about conversion rate marketing and bring you in-the-trenches advice and support.

Our updated blog, A Day in the Life of a Persuasion Architect , now monitors over 2,200 blogs…

...continue to read "Take A Peek Under The Covers…"

Jeff and I are headed back today from visiting our friends in Burbank, Sunnyvale and Mountain View. Many of you know we have been traveling since June, mostly related to the book tour for Waiting For Your Cat to Bark? but thankfully that is all done. We have had lots to share and I’ll give you some of the top level ones:

First off a gift for you – we have completed the Table of Contents and Index for the paperback…

...continue to read "Sorry It’s Been So Long…"

The ClickZ Marketing Excellence Awards 2006 voting is open. Like all good elections there is a lot of behind the scenes campaigning going on, including emails from friends that we have at many of the companies listed. I have already voted and have several favorites in the categories. I will spill the beans on only one company that I voted for. I’d be glad to share if you want to know why!

...continue to read "It’s [ClickZ] Election Season"

There is a great reason why we don’t take on discount merchandisers for clients. Most of them have broken business models. It really is much harder to be cheaper.

...continue to read "Cheap Cheap Cheap"

We’re currently accepting inquires for our open Engagement Coordinator position. This NYC-based, entry-level position provides a great opportunity to grow within our Consultancy. Becoming an expert in Conversion does not happen overnight. The first step is learning and honing your skills at listening to customers, and planning to meet their needs.

Our newest Engagement Coordinator is responsible for the first line of communication between Future Now and our prospects. This teammate begins spending time interacting with our prospects, engaging them to…

...continue to read "Interested in a spot on our team? A starting role has just opened up…"

Hail all and well met! I write GrokDotCom and have been the voice of The Grok since the beginning. Today I got an interesting email that has stirred up something of a hornet’s nest around here. It said:

Your bat essay demonstrates ignorance and seems absurd in this time of instant knowledge via the Web. Why didn’t you search baseball bats on the net? At www.baseball-bats.net you’d learn all the things that you found enigmatic.

I’ve got hundreds of letters like this ……

...continue to read "Justifiable Subscribercide?"