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Grokcast

FutureNow Post
Friday, Jun. 15, 2007 at 3:17 pm

Grokcast: Avinash Kaushik on “Web Analytics An Hour A Day” (Part 1)

June 15th, 2007

Web Analytics An Hour A DayIn this edition of Grokcast, Bryan Eisenberg speaks with Avinash Kaushik about his new book, Web Analytics An Hour A Day. The book is a rare treat for folks who want a thorough education in Web Analytics, but feel overwhelmed by it at the same time. And the best part is that 100% of the proceeds go to charity.

Not only is Avinash the author of one of our favorite blogs, Occam’s Razor, he was recently hired by Google to be their…

...continue to read "Grokcast: Avinash Kaushik on “Web Analytics An Hour A Day” (Part 1)"

FutureNow Post
Wednesday, May. 23, 2007 at 3:31 pm

Grokcast: Loews CEO Jonathan Tisch – Part II

May 23rd, 2007
FutureNow Post
Wednesday, May. 23, 2007 at 10:30 am

Grokcast: Loews Hotels’ Jonathan Tisch on Maximizing Customer Value

May 23rd, 2007
FutureNow Post
Tuesday, Apr. 3, 2007 at 11:08 pm

Grokcast: Google’s Tom Leung on the Google Website Optimizer

April 3rd, 2007

Bryan Eisenberg spent some time chatting with Tom Leung, Business Product Manager for Google’s Website Optimizer–a breakthrough product which allows businesses of all sizes to optimize their sites through testing. In this two-part series, Bryan asks:

Part 1 Of Google Website Optimizer FAQ What is the Google Optimizer? Is Google analytics required to use Google optimizer? Will it work with other analytics software? Does A/B or multivariate testing affect your Google search ranking? Why is Google offering the optimizer? How does…

...continue to read "Grokcast: Google’s Tom Leung on the Google Website Optimizer"

FutureNow Post
Monday, Mar. 12, 2007 at 4:38 pm

Grokcast: Interview with Ice.com’s Pinny Gniwisch

March 12th, 2007

Ice.com is known for for selling quality jewelry–the type of stuff that could save your relationship in the clutch. What’s more, though, is that Ice.com is known for its innovation as an online B2C retailer that isn’t afraid to mix it up; on their blog, with Valentines Day street interviews on YouTube, with merchandise give-aways on Facebook and MySpace, or even by creating a dedicated blog just to help you sparkle like the stars.

“Mr. Cupid” himself, Pinny Gniwisch (aka Ice.com Co-founder…

...continue to read "Grokcast: Interview with Ice.com’s Pinny Gniwisch"

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