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Volume 100
One of Yours?
October 15th, 2004
Written By:
The GrokThis was posted in:
Articles | GrokDotCom Newsletter | Personas | Persuasion Architecture | Planning Methodology | Relevance | Sales Complexity | Volume 100
Think “personas” – grapple with the mindset and needs of your visitors to design a conversion process that satisfies everyone
A news clip just informed me: a phenomenal 80 percent of all purchasing decisions are made or influenced by women! I can’t actually verify that statistic for you (the talking head certainly sounded credible enough), but I can tell you that women - in one way, shape or form - are behind the majority of actions folks take on…
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