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	<title>FutureNow&#039;s GrokDotCom / Marketing Optimization Blog &#187; Volume 120</title>
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		<title>Another Dumb Pet Trick</title>
		<link>http://www.grokdotcom.com/2005/11/11/another-dumb-pet-trick/</link>
		<comments>http://www.grokdotcom.com/2005/11/11/another-dumb-pet-trick/#comments</comments>
		<pubDate>Fri, 11 Nov 2005 07:30:07 +0000</pubDate>
		<dc:creator>The Grok</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[B2C]]></category>
		<category><![CDATA[Buying Process]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[GrokDotCom Newsletter]]></category>
		<category><![CDATA[Marketing Rants]]></category>
		<category><![CDATA[Persuasive Momentum]]></category>
		<category><![CDATA[Persuasive Scenarios]]></category>
		<category><![CDATA[Scent Trails]]></category>
		<category><![CDATA[Selling Process]]></category>
		<category><![CDATA[Volume 120]]></category>
		<category><![CDATA[e-commerce]]></category>
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		<description><![CDATA[<p><em>Don&#8217;t wind up teaching your visitors to beg (or bail)</em></p>
<p>Bryan couldn&#8217;t wait to email me the screen shots. &#8220;This is     crazy! I can&#8217;t believe they&#8217;re doing this.&#8221; There&#8217;s a lot we can&#8217;t believe folks do, so this     actually isn&#8217;t an unusual situation. But Bryan was &#8230; um &#8230; peeved. (That&#8217;s&#8230;</p>]]></description>
			<content:encoded><![CDATA[<p><em>Don&#8217;t wind up teaching your visitors to beg (or bail)</em></p>
<p>Bryan couldn&#8217;t wait to email me the screen shots. &#8220;This is     crazy! I can&#8217;t believe they&#8217;re doing this.&#8221; There&#8217;s a lot we can&#8217;t believe folks do, so this     actually isn&#8217;t an unusual situation. But Bryan was &#8230; um &#8230; peeved. (That&#8217;s putting it politely.)You see, DJ needed a bowl for his water, and providing for DJ proved slightly more complicated     than Bryan had anticipated. In his words &#8230;</p>
<p><a href="http://www.grokdotcom.com/topics/pettrick.htm">Read the rest of this article</a>.<br />
<a href="http://www.grokdotcom.com/Volumes/Volume11-01-05.htm">Read the entire newsletter: Volume 120</a></p>
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		<title>The Grok&#8217;s Inner Hispanic</title>
		<link>http://www.grokdotcom.com/2005/11/01/the-groks-inner-hispanic/</link>
		<comments>http://www.grokdotcom.com/2005/11/01/the-groks-inner-hispanic/#comments</comments>
		<pubDate>Tue, 01 Nov 2005 07:29:10 +0000</pubDate>
		<dc:creator>The Grok</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Customer Focus]]></category>
		<category><![CDATA[GrokDotCom Newsletter]]></category>
		<category><![CDATA[Relevance]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Volume 120]]></category>

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		<description><![CDATA[<p><em>6 tips for reaching out and marketing online to Latinos</em></p>
<p>Who knew? The Grok has some &#8220;North of the border&#8221; blood flowing in him?!?!?! Yes, it&#8217;s the other way around on Mars, and life is full of surprises. So, embracing my Cinapsih roots (the Martian equivalent of Hispanic), a la <a class="external" href="http://www.hispaniconline.com/magazine/2005/September/CoverStory/index.html">Freddie&#8230;</a></p>]]></description>
			<content:encoded><![CDATA[<p><em>6 tips for reaching out and marketing online to Latinos</em></p>
<p>Who knew? The Grok has some &#8220;North of the border&#8221; blood flowing in him?!?!?! Yes, it&#8217;s the other way around on Mars, and life is full of surprises. So, embracing my Cinapsih roots (the Martian equivalent of Hispanic), a la <a class="external" href="http://www.hispaniconline.com/magazine/2005/September/CoverStory/index.html">Freddie Prinze, Jr.</a>,  I wanted to share with you some pointers on how to use the web effectively to reach and market to Latinos.</p>
<p>Who better to all upon than my dear cousin, El Groko, better known in these parts as <a class="external" href="http://www.wizardofads.com/partnerprofile.asp?id=14">Juan Tornoe</a>, the man who spearheads El Mago de la Publicidad, the Hispanic branch of Wizard of Ads, Inc.</p>
<p><a href="http://www.grokdotcom.com/topics/marketingtolatinos.htm">Read the rest of this article</a>.<br />
<a href="http://www.grokdotcom.com/Volumes/Volume11-01-05.htm">Read the entire newsletter: Volume 120</a></p>
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