We’re blogging: a summertime sampler
If I’m not mistaken, the word started life as a noun. A blog – shortened from “weblog” – in its original incarnation was an online diary charting the personal meanderings (interior and otherwise) of an individual. Then, of course, it caught on. And blogs proliferated … so much so that the noun begat a verb: to blog.
I blog. You blog. He/she/it blogs. I am blogging. Had I blogged that. You gotta love the elasticity of language!
The only sane solution to persuading the millions of individuals who visit you
Remember that little cinematic cocktail-party-whisper into Dustin Hoffman’s ear? “Plastics.” These days (circa 2004), you come up to me, and I’ll happily stretch on tip-toe to whisper in your ear: “Personas.”
Taking that big step back to survey the lay of the ebusiness landscape, I see three organizational themes in our line of work: words, numbers and people. However, focusing your attention on the former two when you have incorporated…