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Lead Generation

FutureNow Post
Friday, Mar. 8, 2013 at 1:18 pm

Getting Started with Social Media: Use Google+ Wisely

March 8th, 2013

Google+ is becoming more and more popular in terms of social media for business.  The main advantage of Google+ is that your activity will easily rank high in Google search results.  Make sure you have your Google Plus profile set up to connect with your potential customers strategically.

Link To Social Media Accounts

If you offer promotions in your other social media accounts, make sure you link to them in your G+ profile.  You can also post information on…

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FutureNow Post
Monday, Feb. 4, 2013 at 11:10 am

Getting Started With Social Media: Twitter Tips for Success

February 4th, 2013

The secret to executing a successful campaign on Twitter is to be creative.  The creativity of Twitter campaigns is starting to downplay that of Superbowl commercials.  Use the concepts that the best advertising companies in the industry use to make your Twitter campaigns worth your effort.

Prepare Your Audience for Twitter Success

With so many great idea for Twitter campaigns these days, it is essential to know how to execute your own creative idea successfully.  Before you launch your…

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FutureNow Post
Wednesday, Jan. 16, 2013 at 1:38 pm

4 Tips to Consumerize Your B2B Marketing

January 16th, 2013
4 Tips to Consumerize Your B2B Marketing

Everyone can see the lines between the business and consumer worlds blurring. In the technology world, this manifests itself in what’s being called the “consumerization of IT” where popular consumer technologies (e.g. smartphones and apps) are bleeding into the enterprise. This trend extends beyond IT and touches many facets of the business and your B2B marketing strategy is no exception. Today, Derek Singleton will show you some ways your B2C marketing strategies can be used…

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FutureNow Post
Thursday, Oct. 4, 2012 at 5:44 pm

4 Styles Of B2B Video That You Should Be Using

October 4th, 2012
Persuasion Architecture can Increase Leads from Your B2B Videos

Persuasion Architecture pops up in every well thought out marketing campaign, even video!  A lot of people come to us asking about whether or not video increases online conversions or turns people away.  The truth is, video, like any form of communication online will be helpful to your guest if executed properly. Video is an interesting medium- it can either deliver wanted information quickly and memorably with the use of visual cues…

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FutureNow Post
Wednesday, Aug. 8, 2012 at 1:08 pm

Backlinking Cheat Sheet

August 8th, 2012

USDA ORGANIC logo with the word TRAFFIC addedWelcome to our backlinking cheat sheet.  This is a list of the industry backlinking strategies- the good, the bad and the optimized!  If you like this post make sure to read up on the most effective and holistic backlinking strategies to start your journey into the hard work of backlinking.

As you probably already know, some backlink building strategies are dangerous.  There are black hat SEO methods that can either help your site ranking or kill your chances forever.…

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FutureNow Post
Friday, Jul. 27, 2012 at 4:27 pm

The Holistic Approach To Backlinking

July 27th, 2012

a begger with a sign, 'will work for backlinks'After our 5 part series about optimizing your site for SEO, we got a high demand for more information about backlinking.  We acknowledge why you want to know more about it- backlinks make your site look more popular to people, and therefore also more popular to search engines.  The reason we did not include it in our series is that backlinking is a form of offsite SEO, which should be your last priority when optimizing your site for visitors,…

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FutureNow Post
Thursday, Jun. 21, 2012 at 1:30 pm

SEO Workshop Part 5: Design Tips for Development

June 21st, 2012

Welcome to the 5th installment of our SEO workshop series.  If you missed the first four posts, you can catch up by viewing them here:

SEO is EASYKeywordsKeywords In HeadlinesBody Copy

SEO Design and Development Best Practices

Everyone seems to be going crazy these days about ‘the secrets’ to optimizing their site for search engines.  The good news is, the only real secret is continued hard work and dedication.  The…

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FutureNow Post
Tuesday, Jun. 19, 2012 at 1:00 pm

SEO Workshop Part 4: Body Copy

June 19th, 2012
Content For Your Web Pages

Welcome to the forth installment of our SEO workshop series.  Today we will guide you through the world of writing good body copy in order to both satisfy your visitors and the Search Engine Crawlers you are viaing for the attention of.  Before you start working on your body copy make sure your site is first optimized for the human experience, you have your most important keywords in hand, and you have dedicated your…

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FutureNow Post
Thursday, Jun. 14, 2012 at 10:00 am

SEO Workshop Part 3: Keywords In Headlines

June 14th, 2012

whorl news headline to present an article on creating quality headlines-'ufo lands in suffolk'This is the third part of our series presenting a methodology of how to present content on your site in a way that makes it easier for search engine crawlers to find and index the pages of your site.  You can catch up by first reading about keeping people at the forefront of your mind when working on SEO and then how to figure out which keywords will be most suitable to your landing page.

In this post you’ll discover the…

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FutureNow Post
Wednesday, Jun. 6, 2012 at 1:42 pm

SEO Workshop Part 1: SEO is EASY

June 6th, 2012
Slice of cherry pie-the cherries are the letters S E OWhy SEO?

Here at FutureNow we like to preach Conversion Rate Optimization as the most important step in your marketing strategy. Conversion Rate Optimization is the most important part of your online marketing campaign-thats why we preach it.  We do understand that your site traffic is important too.  We like to think of traffic in different terms though-we prefer to say “the people who visit your site.”  They aren’t cars lined up on the information super…

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