Questions? (877) 643-7244

Relationship Building

FutureNow Post
Friday, Mar. 8, 2013 at 1:18 pm

Getting Started with Social Media: Use Google+ Wisely

March 8th, 2013

Google+ is becoming more and more popular in terms of social media for business.  The main advantage of Google+ is that your activity will easily rank high in Google search results.  Make sure you have your Google Plus profile set up to connect with your potential customers strategically.

Link To Social Media Accounts

If you offer promotions in your other social media accounts, make sure you link to them in your G+ profile.  You can also post information on…

...continue to read "Getting Started with Social Media: Use Google+ Wisely"

FutureNow Post
Wednesday, Jan. 16, 2013 at 1:38 pm

4 Tips to Consumerize Your B2B Marketing

January 16th, 2013
4 Tips to Consumerize Your B2B Marketing

Everyone can see the lines between the business and consumer worlds blurring. In the technology world, this manifests itself in what’s being called the “consumerization of IT” where popular consumer technologies (e.g. smartphones and apps) are bleeding into the enterprise. This trend extends beyond IT and touches many facets of the business and your B2B marketing strategy is no exception. Today, Derek Singleton will show you some ways your B2C marketing strategies can be used…

...continue to read "4 Tips to Consumerize Your B2B Marketing"

FutureNow Post
Friday, Nov. 30, 2012 at 5:10 pm

Your New Online Business Model: Monthly Delivery and Auto Renewal

November 30th, 2012
The Auto-Renewal Business Model

It’s the holiday season for online shoppers, and we are here to give you another way to cash in your website this season!

Look at your products or service and try to realize if it is a gift that can keep on giving.  There are quite a few companies that use “of the month” or “auto-renewal” as a business model.  Have you ever considered applying the same concept to your brand? Maybe you do not realize it,…

...continue to read "Your New Online Business Model: Monthly Delivery and Auto Renewal"

FutureNow Post
Wednesday, Oct. 24, 2012 at 1:53 pm

Why People Don’t Buy Part 3: Saving Items For Later Purchase

October 24th, 2012

Why People Don’t Buy Part 1: High Shipping Costs

Why People Don’t Buy Part 2: they are Comparison Shopping

Why People Don’t Buy Part 3: Saving Items for Later Purchase

Many guests will leave the buying process with items in their shopping cart, especially for larger ticket items.  Sometimes people need to speak to one or many people about your product and company before they are willing to commit to buying from you.  The best way to keep these guests coming back…

...continue to read "Why People Don’t Buy Part 3: Saving Items For Later Purchase"

FutureNow Post
Tuesday, Oct. 16, 2012 at 11:13 am

Why People Don’t Buy-Part 2: They are Comparison Shopping

October 16th, 2012
keep customers who are comparison shoppingComparison Shopping

Comparison shopping is the 2nd reason that the majority of people on your site will abandon their buying process, following only high or shocking shipping prices. Your guests see what you have, what prices you offer, how soon your product or service will be delivered, and then they leave to check out the same things on other peoples sites.  It might seem like there is nothing you can do-people are going to compare options no matter what. You…

...continue to read "Why People Don’t Buy-Part 2: They are Comparison Shopping"

FutureNow Post
Wednesday, Aug. 8, 2012 at 1:08 pm

Backlinking Cheat Sheet

August 8th, 2012

USDA ORGANIC logo with the word TRAFFIC addedWelcome to our backlinking cheat sheet.  This is a list of the industry backlinking strategies- the good, the bad and the optimized!  If you like this post make sure to read up on the most effective and holistic backlinking strategies to start your journey into the hard work of backlinking.

As you probably already know, some backlink building strategies are dangerous.  There are black hat SEO methods that can either help your site ranking or kill your chances forever.…

...continue to read "Backlinking Cheat Sheet"

FutureNow Post
Friday, Jul. 27, 2012 at 4:27 pm

The Holistic Approach To Backlinking

July 27th, 2012

a begger with a sign, 'will work for backlinks'After our 5 part series about optimizing your site for SEO, we got a high demand for more information about backlinking.  We acknowledge why you want to know more about it- backlinks make your site look more popular to people, and therefore also more popular to search engines.  The reason we did not include it in our series is that backlinking is a form of offsite SEO, which should be your last priority when optimizing your site for visitors,…

...continue to read "The Holistic Approach To Backlinking"

FutureNow Post
Tuesday, Jul. 24, 2012 at 9:50 pm

How to Effectively Communicate Analytics Data

July 24th, 2012
Communicating web analytics data to executives who have little or no experience data digging themselves can be a challenge for any analyst. There are dozens of metrics in your analytics account- page views, time on site, unique visitors, cost per click, bounce rate, conversions-the list is endless.  Reports containing all of these metrics are not only confusing but completely worthless.  Some metrics in your analytics account will speak loudly to your online marketing team…

...continue to read "How to Effectively Communicate Analytics Data"

FutureNow Post
Tuesday, Apr. 24, 2012 at 11:49 am

Put The AIDA(S) Method To Action: Marketing Lessons From My Dog

April 24th, 2012

A lot of our readers have been commenting on our posts lately with their praise for the AIDA method.  We want you to know that here at Future Now, we are right there with you and have been following the AIDA method since our inception.  AIDA is a basic sales framework that stands for: Attention (Awareness), Interest, Desire and Action. The main difference is, we add an S to the acronym AIDAS not to be confused with the…

...continue to read "Put The AIDA(S) Method To Action: Marketing Lessons From My Dog"

FutureNow Post
Monday, Mar. 19, 2012 at 1:15 pm

Prospects: It Doesn’t Matter If They Are Good Looking, Give Them Your Phone Number!

March 19th, 2012

Here at FutureNow we are devoted to learning, changing, and adapting to whatever climate your site may be weathering.   This gives us a proactive approach to sharing information, and the passion to help others do the same.  We are always interested in fresh content from other areas of the industry.  Today we are happy to feature a guest writer, Dave Thomas from Business.com, a site that helps people compare sales and marketing vendors, among other vendor…

...continue to read "Prospects: It Doesn’t Matter If They Are Good Looking, Give Them Your Phone Number!"

Marketing Optimization Blog
FREE Newsletter Sign-Up
send it once every: