Last year we won a SEMMY award for the post “How A Pretty Face Can Push Visitors Away“. This year we are flattered to be nominated again for Three Reasons Your Visitors Don’t Convert to Leads. We are in good company in the design and usability category.

Can I ask you to please go ahead and vote? it doesn’t take more than a couple of minutes to read these great articles and vote. Voting is open now, and will close at…

...continue to read "A “Semmy-Finalist?” Could I Possibly Win?"

In the spirit of Halloween, Chris Brogan and I would like to suggest to everyone who uses Twitter (if you’re not, there are many reasons why you should be) to play Trick or Tweet with the people you are following and your followers.

Because like me, social media has connected us with so many friends from around the world it would be hard for us to go around and ring their bells and get candy (not that I need any candy )

There are…

...continue to read "Trick Or Tweet Twitter Style"

Converting first time visitors are a must if you want to succeed in uncertain economy.  They’re also often times pretty expensive to convert into sales. Join FutureNow’s co-founder and best selling author, Bryan Eisenberg as he teams up with the Sitebrand team to help you tackle the issue head on…

Most of the time, first time visitors are the largest underperforming segment of your traffic, representing on average 60 to 80 percent of all visitors, with a conversion rate significantly lower than…

...continue to read "Webinar: Your Website and First Time Visitors…Friend or Foe?"

This is your last chance to register for FutureNow’s webinar today titled “Always Be Testing”: Landing Page Optimization: Layout and Design Elements” with Bryan Eisenberg, Co-Founder & EVP at FutureNow, and Tom Leung, Business Product Manager at Google.

Even if you can’t be there today, register to know immediately when the replay is made available.

...continue to read "Today at 2pm EST: Free Webinar on Landing Page Optimization"

Please join us this Wednesday, the 27th of August at 12pm EST, for our next installment of the Always Be Testing Webinar series. Bryan Eisenberg (my kid brother) , co-founder of FutureNow will be presenting along with Tom Leung, Product Manager for Google Website Optimizer.

During this session they’ll discuss optimizing headlines and calls to action and illustrate how to use these principles as they look at several case studies as well. Can’t make it at that time? If you register then you…

...continue to read "Always Be Testing Webinar This Wednesday: Final Reminder"

For the past few years our Wizards of Web class has been standing room only with classes of over 100 students from big companies and small. This year attendance is limited to only 24 people. This class is taught only once a year by our founders Bryan & Jeffrey Eisenberg.

We are letting you know before Wizard Academy fills the class: Wizards of Web: Planning, Measuring, & Achieving Your Online Goals October 21-23.

...continue to read "Waiting For Wizards of Web?"

Amazon is already shipping FutureNow’s latest book Always Be Testing. Co-authored with FutureNow’s Chief Scientist, John Quarto-vonTivadar and contributor, Lisa T. Davis; the book is meant for anyone looking to get more leads, sales, and profits from their website.

The first reviews on Amazon are live (including the first time that I have seen a video review for a book). Daniel Waisberg writes:

When I first saw that this book was coming to light I had mixed feelings. On one hand, I…

...continue to read "Always Be Testing Unleashed"

It was in the late ’90s when Jeffrey and I first met Jason. Business plans where stacked to the ceilings, valuations based on eyeballs were outrageous and everyone was staking their claim to an online gold mine on. Jason, a great guy despite being a reformed lawyer and accountant, was one of those entrepreneurs.

He was visiting the CEO of the Internet incubator we were advising about his portfolio companies in New York. The CEO introduced us and I showed Jason…

...continue to read "Free Whitepaper: “Marketing in a Recession” (Don’t Miss This)"

Today we (FutureNow, FUTR.OB),  issued a press release where we “sorta kinda” spilled the beans. We’re only accepting alpha clients right now and we’re not disclosing the name yet (hence, its code name: “Dr. Phil”) but we’re psyched. This is the best thing FutureNow has ever done. Check it out:

Customers will be buying subscriptions to a web-based expert software system  for continuous improvement of their online revenue goals. It solves the problem of how to prioritize and project manage…

...continue to read "Hot Tip! Super Secret “Dr. Phil” Software Release"

FutureNow just wrapped up two successful training seminars in New York, where I had the chance to meet some outstanding GrokDotCom readers. I joined the FutureNow marketing team only a few months ago, so, like everyone else there, I had many questions to ask our instructors (Bryan Eisenberg, Holly Buchanan and Jeff Sexton).

I have the luxury of asking these people all kinds of questions throughout the day in the office. (I’m sure they love it.) But what about the rest…

...continue to read "New Email Programs for GrokDotCom Readers"